TechInvest Stage

Day 1, April 15


09:00 - 11:30

 Block 1 Future-Ready Retail Spaces and Immersive In-Store Experiences

09:00 - 09:30

PANEL

Are Digital Signage and Interactive Displays Worth the Spend?

  • Boosting Engagement: How Digital Displays Influence Customer Behavior
  • Weighing Investment Against Impact: Do Displays Drive Sales?
  • Overcoming Technical Barriers: Ensuring Seamless Integration and Maintenance of Displays.

Cezary Brzozowski Chief Technology Officer SKLEPY KOMFORT
Michał Florkiewicz CEO of Duży Ben EUROCASH GROUP

09:30 - 09:50

 Smart Retail Spaces: Elevating Safety, Operations, and Engagement

  • Exploring how centralized technologies streamline in-store operations, enhance safety, and improve customer satisfaction.
  •  Enabling dynamic, location-specific marketing communication to create tailored and immersive retail experiences.
  • Transforming retail spaces into adaptive environments that foster real-time responsiveness and seamless customer interactions.

Klaus Smets Vice President HANSHOW

09:50 - 10:10

Dynamic Shelf-Edge Innovation: Transforming Retail with Real-Time Labeling

  • The role of ESLs in bridging the gap between digital and physical retail experiences.
  • Leveraging centralized digital labeling to enhance operational efficiency and customer engagement.
  • Analyzing ROI: How real-time pricing and promotions improve revenue and reduce waste.

10:10 - 10:40

PANEL

 From Concept to Reality: The Investment Case for VR and AR in Retail

  • Creating Immersive Experiences: How VR and AR Elevate In-Store Engagement
  • Investment vs. Return: Is the Cost of VR/AR Worth the Engagement Gains?
  • Overcoming Operational Challenges: Integrating VR and AR Seamlessly

 10:40 - 11:00

Coffee Break


11:00 - 13:00

Block 2 Seamless Omnichannel Integration in Physical Retail

11:00 - 11.30

PANEL

 Enabling Consistent Customer Experiences: How Much Should Retailers Invest in Omnichannel Integration?

  • Assessing the ROI of Omnichannel Integration: Is a Unified Experience Worth the Investment?
  • Building a Seamless Experience: Linking In-Store and Online Interactions
  • Operational and Technical Challenges: What Are the Key Investments?

Magdalena Wiśniewska Director of the Innovation Implementation Division BRICOMARCHE
Marcin Sałaciński Head of Technology COFFEEDESK
Michał Zych Chief Product and Technology Officer CASTORAMA POLAND
Paweł Pasek Head of Independent & New Business SPECTRUM BRANDS POLAND
Stanisław Karpiński Owner DIGITAL INDEPENDENCE

11:30 - 11:50

Electronic collaboration of companies today and tomorrow

  • Changes in e-invoicing in Poland and abroad
  • Electronic waybill
  • Deposit system and electronic data interchange (EDI)

Łukasz Barchański EDI Consulting Director COMARCH S.A.
Marta Frok EDI Consulting Manager COMARCH S.A.

11:50 - 12:10

How Are RFID and OCR Transforming Retail? From Automatic Identification to Mobile Printing

  • How RFID and OCR revolutionize product management and logistics
  • The role of portable printers in labeling and product marking
  • How advanced technologies enhance workforce efficiency and improve customer service

Patryk Dondziak Business Development Manager Eastern Europe CIPHERLAB EUROPE
Wojciech Świątek BDM / KAM Retail & Food SATO EUROPE

12:10 - 12:30

Driving Omnichannel Excellence: Integrating IT Solutions for Unified Retail Experiences

  • Implementing ERP systems to synchronize online and offline operations.
  • Enhancing customer engagement through integrated CRM platforms.
  • Optimizing supply chain management for consistent product availability across channels.

Gheorghe Mincovschi Chief Business Development Officer LINELLA MALDOVA

12:30 - 13:00

PANEL

Seeing Through the Customer’s Eyes: Evaluating Technology for Real-World Impact

  • Understanding how technologies influence customer behavior and satisfaction.
  • Balancing innovation with practical usability.
  • Building trust and loyalty through customer-aligned tech solutions.

Moderator:
Patrycja Herbowska-Tytro Head of Analytics Practice KANTAR
Panelists:
Artur Podgórzak eCommerce & Growth Senior Manager GLOSEL SP. Z O.O. SP. K.
Grzegorz Nowak Sales Digitization Project Manager MARS
Małgorzata Bochenek Business Development and Digital Manager IKEA
Marcin Kłos Business Unit Director KOMFORT
Marzena Łukasiak Director of B2B Channel Operations Transformation TRIUMPH

13:00 - 14:00

Lunch 


14:00 - 16:00

Block 3 Intelligent In-Store Operations and AI-Enhanced Efficiency

14:00 - 14:30

PANEL

 Can AI Solve the Stock Problem? Evaluating Investment in Real-Time Inventory Management

  • AI-Driven Inventory Forecasting: Reducing Stockouts and Overstocks
  • Investment in Real-Time Inventory Systems: Is the Cost Justified?
  • Reducing Waste with Precise Inventory Control

Sebastian Starzyński CEO TAKETASK


14:30 - 14:50

 

 Smart Retail Operations: Optimizing Efficiency with Integrated Technologies

  • Leveraging advanced digital signage and display solutions to streamline in-store communication and inventory visualization.
  • Implementing mobile and integrated systems to enhance operational workflows and customer interactions.
  • Driving efficiency through scalable technology solutions that adapt to dynamic retail needs.


14:50 - 15:10

 Enhancing Retail Efficiency: Leveraging RFID and EAS for Intelligent Operations

  • Implementing RFID technology to improve inventory accuracy and visibility.
  • Utilizing EAS systems to reduce theft and enhance loss prevention strategies.
  • Integrating advanced labeling solutions for streamlined in-store operations

15:10 - 15:30

 Driving Operational Scalability: AI and ERP Integration for Retail Success

  • Empowering retail operations with scalable ERP systems and end-to-end process automation.
  • Utilizing AI for strategic demand forecasting and supply chain optimization.
  • Enhancing operational agility and customer satisfaction through seamless technology integration.


15:30- 16:00

PANEL

 Automation in Customer Service: A Cost-Effective Replacement or a Strategic Enhancement?

  • Enhancing Service Quality Through Automated Assistance
  • Evaluating Cost Savings vs. Customer Experience
  • Balancing Automation and Human Interaction for Optimal Service Delivery. 

Moderator:
Robert Wójcik AI Partner & Co-Fouder COGNEO GROUP
Panelists:
Bartosz Pacuszka AI Technology Lead EY
Dejan Karganović IT Retail Manager L'OREAL
Filip Kaczorkiewicz Director of Information Systems Development and Project Management (CIO) GRUPA MUSZKIETERÓW
Rafał Skalski RED Manager COCA-COLA HBC



16:00 - 18:00

Block 4 AI-Powered Personalization and Customer Insights for In-Store Engagement

 16:00-16:30

PANEL

Are CDPs the Future of Personalized Retail? Investing in Data for Unique In-Store Experiences

  • Understanding the Potential of CDPs in Physical Retail
  • Balancing Investment with Impact: What Can CDPs Really Achieve?
  • Privacy and Data Management: Navigating Consumer Expectations and Compliance

Moderator:
Cezary Giza CEO DIGIMART, Ex-EUROCASH
Panelists:
Ewa Ratajczyk Kierownik Projektów Biznesowych LEWIATAN
Marcin Czyczerski GCG Partners: Business Management & Co-Founding Member of Supervisory Boards EX CCC / EX VOLKSWAGEN
Michał Płotnicki Strategy and Transactions, Leader of the e-commerce sector, Partner EY
Rafał Zapora IT Director GRUPA SPECJAŁ

16:30 - 17:00

Coffee Break

17:00 - 17:30

PANEL

 Personalization in Real-Time: Is the Investment in AI-Driven Customer Insights Justified?

  • Real-Time Personalization: Meeting Customer Expectations with Immediate Relevance
  • Evaluating ROI: Does Real-Time AI-Driven Personalization Increase Customer Lifetime Value?
  • Data Integration and Infrastructure Challenges: Are Retailers Ready for Real-Time AI?

Dariusz Gregorczyk Chief Data & Strategy Officer GIFTIGO

 

  17:30-18:00

PANEL

Loyalty in the Digital Age: How Can Retailers Maximize ROI on Customer Data Platforms?

  • Building Loyalty with Precision: How CDPs Enable Targeted Engagement
  • Achieving ROI through Enhanced Customer Lifetime Value
  • Building Customer Trust Through Transparent and Ethical Data Practices.

Piotr Szałaśny E-commerce Manager MARTES SPORT

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