eRetail Strategies & Data management Stage

Day 1, April 15

09:00 - 11:50

Block 1, Data-Driven Market Expansion and Strategy Development

09:00 - 09:30

09:30 - 90:50

 Personalization at Scale: Using Insights to Expand eCommerce Growth

• Using customer data for tailoring regional product assortments
• Optimizing campaigns for local relevance in diverse markets
• Scaling personalized approaches for global eCommerce success

09:50 - 10:10

 Behavioral Data as a Growth Engine in Online Retail

• Leveraging behavioral insights for uncovering untapped opportunities
• Translating customer behavior into refined eCommerce strategies
• Enhancing customer engagement with data-driven approaches

10:10 - 10:40

 10:40 - 11:00

Przerwa kawowa

11:00 - 11:30

 Driving Omnichannel Success with Localized Strategies

• Enhancing customer engagement through location-based strategies
• Bridging digital campaigns with physical retail experiences
• Aligning regional promotions with consumer expectations

11:30 - 11:50

 Location-Driven Growth for Modern eCommerce

• Creating hyper-targeted marketing campaigns for local audiences
• Connecting physical and digital retail through location insights
• Increasing customer loyalty with tailored promotions

 Turning Behavioral Insights into eCommerce Growth

• Translating customer behavior into actionable insights
• Identifying growth opportunities using predictive models
• Driving customer engagement with data-informed strategies

12:10 - 12:30

 Scaling eCommerce in Competitive Regional Markets

• Using regional insights for optimizing product offerings
• Scaling operations for meeting high-demand environments
• Building customer trust with localized experiences

12:30 - 13:00

Content-Driven Commerce in the Age of Personalization

• Using data for identifying and engaging niche audiences
• Bridging content strategies with commerce for seamless sales
• Driving customer acquisition through creative, data-led campaigns

13:00 - 14:00

Lunch

14:00 - 13:10

Block 2 - Compliance, Privacy, and Trust in the Data-Driven World

14:00 - 14:30

 Solving Attribution Challenges in a Privacy-First Era

• Overcoming attribution challenges in traffic and transaction tracking
• Leveraging privacy-first analytics tools for actionable insights
• Balancing data-driven decision-making with compliance requirements

14:30 - 14:50

 Embedding Trust in Retail Data Practices

• Proactively communicating privacy and security measures
• Aligning data use with customer consent and preferences
• Building consumer confidence through transparent data practices

14:50 - 15:10

 Future-Proofing Compliance Strategies for eCommerce Growth

• Investing in scalable compliance systems to adapt to regulations
• Anticipating regulatory trends to minimize disruptions
• Emphasizing data minimization and security by design

15:10 - 16:30

Block 3 - Automation and AI in Strategic Decision-Making

  15:10 - 15:30

 How AI and Automation Transform eCommerce Operations

• Leveraging predictive AI to enhance demand forecasting and inventory management
• Automating operational processes for scalability and cost-efficiency
• Integrating AI-driven insights into real-time decision-making

 15:30-16:00

 Maximizing Engagement with AI-Driven Personalization

• Using real-time data for delivering dynamic customer experiences
• Predicting customer preferences to anticipate future needs
• Creating targeted multi-channel promotions for maximum impact

16:00 - 16:30

 Balancing Automation Efficiency with Customer Experience

• Evaluating the cost efficiency of automated operations
• Balancing speed and flexibility in AI-powered workflows
• Integrating human expertise to enhance customer satisfaction

16:30 - 17:00

Coffee Break

17:00 - 18:00

Block 4 Driving Profitability and Customer Trust in Data-Driven eCommerce

17:00 - 17:30

 Achieving eCommerce Profitability in Challenging Times

• Using data analytics to manage labor costs and optimize operational expenses
• Leveraging campaign performance metrics to reverse declining ROI
• Forecasting market shifts to navigate shrinking margins

17:30 - 18:00

 Strategic Approaches to Building Trust and Driving Long-Term Growth

• Aligning data governance with evolving privacy regulations to enhance customer confidence
• Leveraging predictive insights to balance customer satisfaction with operational scalability
• Developing a unified strategy to integrate personalization, compliance, and transparency