eRetail Strategies & Data management Stage
Day 1, April 15
Stage Host
Katarzyna Reizer Client Business Partner NIELSENIQ
09:00 - 11:50
Block 1, Data-Driven Market Expansion and Strategy Development
09:00 - 09:30
PANEL
Real-Time Responsiveness for Competitive Advantage in eCommerce
Moderator:
Sławomir Nitek Partner, Head of Retail Practice COMPANY DOCTORS
Panelist:
Michał Jankowski eCommerce Lead East Europe LIPTON TEAS AND INFUSIONS
Tomasz Hankiewicz E-commerce Project Manager ADAMED PHARMA
Wojciech Buczkowski CEO KOMPUTRONIK GROUP
Andrzej Wierzchoń Head of e-Commerce Department OCEANIC
Mikołaj Zygmański BoardMember S'PORTOFINO
09:30 - 09:50
Personalization at Scale: Using Insights to Expand eCommerce Growth
09:50 - 10:10
One business goal, two worlds: how to maximize total sales across brick-and-mortar and e-commerce?
Speaker:
Izabela Walaszek Associate Director, Choreograph (GroupM) GROUPM
Joanna Okła CEO, EssenceMediacom (GroupM) GROUPM
10:10 - 10:40
PANEL
Exploring Niche eCommerce Markets with Behavioral Data
Moderator:
Aleksandra Mikołajczyk - Tomczak E-commerce and Digital Marketing Strategist
10:40 - 11:00
Coffee Break
11:00 - 11:30
PANEL
Driving Omnichannel Success with Localized Strategies
Moderator:
Robert Biegaj Country Manager SHOPFULLY
Panelist:
Agnieszka Ziętek Head of E-Commerce & Digital MARS PET NUTRITION
Karolina Krawczyk Marketing Director Eastern Europe PANDORA
Marta Lipska E-commerce Channel Manager NESTLE POLSKA S.A.
Przemysław Orzechowski Marketplace Director CASTORAMA POLAND
11:30 - 11:50
Switch Paper to Digital – zwycięskie strategie dla sieci handlowych w Polsce
Speaker:
Oliver Olschewski Managing Director DE, AT, HU, BG, RO, PL SHOPFULLY
11:50 - 12:10
Data as the Key to Personalization, Seamless Customer Experience, and Higher Conversion – How Salesforce Drives Transformation at VRG Group (Vistula, Wólczanka, Bytom).
Aneta Kazanowska Director of Online Stores VRG (Vistula, Wólczanka, Bytom)
Piotr Lempkowski Enterprise Retail Lead SALESFORCE
12:10 - 12:30
Data-driven Retail Media: from insights to building competitive advantages
Speaker:
Dorota Dałek Media Strategy Manager ALLEGRO
12:30 - 13:00
PANEL
Content-Driven Commerce in the Age of Personalization
Moderator:
Jakub Chmielniak CEO CARPATREE
Panelist:
Andżelika Sokół e-Commerce Sales Manager MEDICOVER POLAND
Karolina Pietz-Drapińska Marketing & Digital Commerce Director KOMPUTRONIK SA
Mateusz Stasiak Head of E-Commerce, Marketing and VM GIACOMO CONTI, SUNSET SUITS
Łukasz Sztuczyński Brand & Display Solutions Senior Manager ALLEGRO
Agata Tryniecka Online Sales Team Coordinator MAKRO CASH AND CARRY POLSKA S.A.
13:00 - 14:00
Lunch
14:00 - 13:10
Block 2 - Compliance, Privacy, and Trust in the Data-Driven World
14:00 - 14:30
PANEL
Solving Attribution Challenges in a Privacy-First Era
Moderator:
Mateusz Dąbrowski Business Development Director GRUPA BLIX
Panelist:
Cezary Brzozowski Chief Technology Officer SKLEPY KOMFORT
Jarosław Cichosz CTO - Head of Digital & IT. DA GRASSO
Wojciech Dendys Customer Business Development Manager MASPEX
14:30 - 14:50
Embedding Trust in Retail Data Practices
14:50 - 15:10
The Future of Retail Media Networks: More Data, More Control, More Revenue
Adrian Roman Blink Consulting Market Lead ESSENCEMEDIACOM POLAND
Neill Brookman GM & VP EMEA METAROUTER
15:10 - 16:30
Block 3 - Automation and AI in Strategic Decision-Making
15:10 - 15:30
How AI and Automation Transform eCommerce Operations
15:30-16:00
PANEL
Maximizing Engagement with AI-Driven Personalization
Moderator:
Katarzyna Reizer Client Business Partner NIELSENIQ
Panelist:
Dariusz Gregorczyk Chief Data & Strategy Officer GIFTIGO
Paula Flis Head of Online Sales & Customer Service MAKRO CASH & CARRY
Marta Wojciechowska Former Head of Brand Activation & Business Development, Douglas
Radosław Sykulski Sales Manager Central Europe Region (wholesale) ESTÉE LAUDER
16:00 - 16:30
PANEL
Balancing Automation Efficiency with Customer Experience
Moderator:
Artur Rompca Independent consultant COMMERCRAFT
16:30 - 17:00
Coffee Break
17:00 - 18:00
Block 4 Driving Profitability and Customer Trust in Data-Driven eCommerce
17:00 - 17:30
PANEL
Achieving eCommerce Profitability in Challenging Times
Moderator:
Agnieszka Gilewska President of the Management Board RTB HOUSE POLAND
Panelist:
Agnieszka Pacuk E-commerce Sales and Trade Marketing Manager TREFL
Aleksander Woś Director of E-commerce OSHEE POLAND
Katarzyna Wronka E-commerce Customer Manager LOTTE WEDEL
Wojciech Juszczak E-commerce Manager BALTIC COMPANY
Piotr Szałaśny E-commerce Manager MARTES SPORT
17:30 - 18:00
PANEL
Strategic Approaches to Building Trust and Driving Long-Term Growth